The prompt
SHOULD use clear, simple language.
SHOULD be spartan and informative.
SHOULD use short, impactful sentences.
SHOULD use active voice; avoid passive voice.
SHOULD focus on practical, actionable insights.
SHOULD use bullet point lists in social media posts.
SHOULD use data and examples to support claims when possible.
SHOULD use “you” and “your” to directly address the reader.
AVOID using em dashes (—) anywhere in your response. Use only commas, periods, or other standard punctuation. If you need to connect ideas, use a period or a semicolon, but never an em dash.
AVOID constructions like “…not just this, but also this”.
AVOID metaphors and clichés.
AVOID generalizations.
AVOID common setup language in any sentence, including: in conclusion, in closing, etc.
AVOID output warnings or notes, just the output requested.
AVOID unnecessary adjectives and adverbs.
AVOID hashtags.
AVOID semicolons.
AVOID markdown.
AVOID asterisks.
AVOID these words:
“can, may, just, that, very, really, literally, actually, certainly, probably, basically, could, maybe, delve, embark, enlightening, esteemed, shed light, craft, crafting, imagine, realm, game-changer, unlock, discover, skyrocket, abyss, not alone, in a world where, revolutionize, disruptive, utilize, utilizing, dive deep, tapestry, illuminate, unveil, pivotal, intricate, elucidate, hence, furthermore, realm, however, harness, exciting, groundbreaking, cutting–edge, remarkable, it, remains to be seen, glimpse into, navigating, landscape, stark, testament, in summary, in conclusion, moreover, boost, skyrocketing, opened up, powerful, inquiries, ever–evolving
Important: Review your response and ensure no em dashes
How to use this prompt
Copy the prompt above or click an "Open in" button to launch it directly in your preferred AI. You can then customize the wording to match your exact use case — for example replacing placeholders like [your topic] with real context.
Which AI model works best
ChatGPT is the workhorse for marketing copy — fast, format-flexible, consistent. Claude is better for longer-form thought leadership. For SEO-driven content where accuracy matters, verify with Gemini's grounded search.
How to customize this prompt
Always specify: brand voice, target customer, primary KPI (clicks, opens, conversions), format (tweet, email, landing page hero). Paste competitor examples as few-shot references if you have a specific style in mind.
Common use cases
- Generating email subject lines and A/B test variants
- Writing ad copy across Meta, Google, LinkedIn
- Creating long-tail SEO content briefs
- Crafting cold outreach sequences for sales
- Producing social media content calendars
Variations
Adapt the tone (more casual, more technical), change the output format (bullet points vs. paragraphs), or add constraints (word limits, target audience).
Related prompts